Adding my own few points to Nexstar’s ‘Digital First’ strategy

The phrase “Digital First” is nothing new. Managers in TV station news departments have been saying it for years, but they really hadn’t practiced what it means. Years ago, news directors thought viewers getting information sooner would not feel the need to watch TV newscasts, which was where the money was made and so was … Continue reading Adding my own few points to Nexstar’s ‘Digital First’ strategy

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The Big Bang Theory’s wedding episode succeeded where Publix failed

Most of us strive for perfection. Some of us do it too hard, and it can affect our well-being. On the other hand, there are people who just don’t know any better, or worse, don’t care. I don’t watch TV nearly as much as I used to, especially newer shows, shows not on network TV, … Continue reading The Big Bang Theory’s wedding episode succeeded where Publix failed